Review: Baking Bad, a recipe book by Walter Wheat

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Whilst travelling back from work one day, I tweeted @JustEatUK about a new advert they had hung on the train I was using. Complete with TV Box Set food puns printed on a takeaway receipt, it was a recipe for engagement.

The Just Eat social media team replied swiftly asking if I was going to be watching Baking Bad or The Walking Bread. What happened next, I didn’t expect… A tweet from Walter White Wheat himself!

After some to & fro, between Walt, Just Eat and myself, alongside a cheeky request, I had a copy of Baking Bad in the post on its way to me. A few days later it had landed on my door step.

Baking Bad Cover

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